When considering an Influencer, you can count the impressions and unique views—but here are some of the qualitative indicators of a fruitful potential partner. Check out […]
Marketers have been tracking attribution for owned and paid media for years. With the rise of social media and influencer marketing, however, brands are having a […]
“You don’t have to have Walmart’s financial resources to build a thriving e-commerce business. Instead, focus on ways you can use relationships and partnerships, including Influencer […]
Influencers undoubtedly play an important role in digital marketing, and their continued success doesn’t seem like it’s stopping any time soon. Find out more from the […]
Influencer marketing has been around for decades, but if you’re part of the 20% of marketers not using influencer marketing today, I believe you’re missing out. […]
Influencer marketing is very much in vogue right now. Brands all over the world are starting to include it in their marketing mix; however, many marketers […]
Coltrane Curtis, founder of consumer marketing agency Team Epiphany, would never hire a professional Influencer, but he believes that Influencer Marketing in service of a community […]
Why YouTube shuttered its self-service influencer marketing platform. Check out the latest article from Social Jack! #InfluencerMarketing The post What YouTube’s Famebit Failure Can […]