July 15, 2020

Influencer Marketing takeaways from the Lockdown period

Covid-19 is one of the very few events that has shocked the entire world. Social distancing has become new normal and as the opening of restaurants, […]
July 14, 2020

#SMLive Influencer Marketing: The Leap from Content to Commerce

In a panel session, experts discuss influencer marketing & making the journey from content to commerce & performance at SMLive 2020. Check out the latest article […]
July 10, 2020

How to Set Up and Measure a TikTok Influencer Marketing Campaign

Want to get your product in front of TikTok’s growing audience? Wondering how to partner with influential creators on TikTok? Discover tips and tools to set […]
June 23, 2020

Now Is the Ideal Time to Invest in Influencer Marketing

“Influencers drive engagement and are cost-effective.” Check out the latest article from Social Jack! #InfluencerMarketing   The post Now Is the Ideal Time to Invest in […]
May 29, 2020

Digiday Research: Influencer Marketing is taking a Hit

For years, Influencers used basic “follower counts” in order to garner brand deals, but marketers for years complained about not knowing if influencer marketing worked. Now, […]
May 26, 2020

“Don’t try to be a clone of an Influencer you love” – Kuljyoti Dhingra

To make a mark as an Influencer on social media, Kuljyoti Dhingra feels authenticity is key as it is always appreciated by audiences. Check out the […]
May 25, 2020

Industry experts decode the impact of COVID-19 on Influencer Marketing

The COVID-19 pandemic and the subsequent lockdown has brought about a flurry of changes to the way people consume content and brands look at content, and […]
May 21, 2020

4 Questions You Should Ask Before Investing in Influencer Marketing.

There are more resources, tools, and case studies available than ever to help build a successful Influencer campaign. Learn more in the latest article from Social […]
May 15, 2020

TikTok is testing a ‘shop now’ button for Influencer videos.

TikTok is testing a new ad format that links advertisers to its prominent Influencers to let those creators display a prominent call-to-action button in their videos, […]