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Surrender. Survive. Succeed. These are your only options

By Rick Sherman

As unbelievable as it may seem, 2009 is rapidly coming to a close.

Some of you were barely able to weather the economic storm that has engulfed us, some of you were washed away by the monetary tsunami that swept over your business landscape, and some found short term opportunity hidden within the rubble of destruction and desperation.

Regardless, we know that 2010 is quickly approaching, and we are far from seeing the end of a multi‐ year financial meltdown that has dramatically altered the way businesses will operate.

As cliché as it may be: “Change is the only constant”. Now, the question becomes, how will you adapt? You can Surrender, Survive, or Succeed. These are your only options.

For those who have the insight, courage, and strength of character to dare to succeed…a Clear Shot Analysis solution must be a critical component of your 2010 business plan.

Clear Shot Analysis is an in‐depth analysis of your business, your industry, and your key competitors. With this tool, you will be able plan, prepare, and implement strategies that are critical to the success of your business. Such as:

  • Capital Expenditures
  • Workforce Labor Increase Or Reduction
  • Exploration And Forays Into New Markets
  • Changing Demographics/Patterns Of Existing Markets
  • Strategic Marketing Campaigns/Correct Messaging
  • Identify Threats To Your Business And Prepare For Them: Internal/External/Technological/Economic/Competition/Regulations
  • Competitor Analysis:

Exploit Competitor Weaknesses/Tactically Minimize Their Strengths

Remember…“It pays to plan ahead. It wasn't raining when Noah built the ark.” If you’re serious about succeeding in 2010 and beyond, a Clear Shot Analysis is a solution critical to achieving that success.

For more information, and for a complimentary business review, please contact Forward Progress.

Rick Sherman is a senior level business adviser and coach for Forward Progress, Inc. and the President of New Essence Media. For Additional Information contact: [email protected]

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