Developing a relationship with customers and prospects is smart marketing. With a blog and social media strategy, you can nurture leads that may take longer to turn into new business. Are your sales efforts solely focused on the “hot” leads that are ready to buy today? Industry experts estimate that only 25% of those who are going to buy do so in the first 6 months. So how do you capture that new pool of online buyers who are hungry for your expertise? Provide advice and willingness to serve them.
Forward Progress will assist you to develop a Blogging Strategy to provide timely and useful information and resources to grow an audience that is related to the products and services you provide with a blog and other content. A blog can give your company a voice that will set it apart from the rest of the pack. You’ll also be top-of-mind when the prospect is ready to take the next step.
The Forward Progress Team can handle the entire process of adding blogging to your online marketing mix, or work with your team to enhance your presence.
- Overall strategy / consulting
- Content strategy
- Set up hosting and software
- Customize to your business objectives
- Maintenance: Posting, promotion, and troubleshooting
Forward Progress has developed blogs for companies and individual professionals that add value to the lead nurturing process.
Call today to receive a free 30 minute Blog Strategy Session and learn which program Forward Progress can use to take your online business to the next level.