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5 Cool Ideas For Improving Your Memory – by Michael Angelo Caruso

5 Cool Ideas For Improving Your Memory   -By Michael Angelo Caruso     Everyone knows that the brain is essentially in deconstruction mode after one turns 30, but that doesn't mean you can't keep your noggin in top shape. Lisa Mulcahy of CNN and I have […]

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10 Key Truths For 2008 – by Kevin Masi

10 Key Truths For 2008 – A Time When Business Success Requires Tribal Intelligence   – By Kevin Masi   In the increasing ferocity of global economic competition, marketers must connect to people in order to create customers and realize critical business momentum. People come together, forming […]

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Torque Marketing Article – by Dean R. DeLisle

  Restructure your thinking to become part of your customer tribe   Traditional businesses are restructuring, moving from product managers and segment managers to business units. Business units are aimed at marketplaces. Marketplaces imply customers. Customers are human beings. To be complete, these restructuring efforts must begin […]

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Making The Impossible Possible – by Dean R. DeLisle

Making the Impossible, Possible   An Alternative to Goal Planning   How about another way to look at what you want to accomplish in 2008?   Most goal planning programs suggest you set a probable/predictable goal with interim milestones to keep track of your performance. More aggressive […]

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2007 Get Over It Already – by Dean R. DeLisle

Even the Fab Four had issues   The greatest band in the history of music imploded after only eight years, but it was   a high-functioning team that produced 13 albums, 5 motion pictures and over time, sold more than a billion records. My clients are always […]

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Creating Success For the New Year! – by Dean R. DeLisle

“Creating Success for the New Year” By Dean R. DeLisle Your Annual Business Planning Session One of the most important events for your business is an end-of-year annual review meeting. No, not “tax planning”, business planning! This review should be the held before the end of the […]

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What is More Important: The Product or the Process? – by Kevin Masi

  What’s more important: the product or the process? by Kevin Masi   In a recent conversation, a friend confided that he wished we could simply create the ads and produce the marketing materials without having to worry about all the other program elements and business process […]

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Throw the Little Ones Back – by Rebecca Matchette

  Throw the Little Ones Back   By Rebecca Matchette   Continuing with our fishing theme from last month, what should an organization do when it become obvious that a bad hiring decision has been made? Every business wants and needs employees who can contribute to the […]

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Are You Leading a Paycheck Factory or a Company? – by Tom Caprel

Are You Leading a Paycheck Factory or a Company?   By:  Tom Caprel   Have you ‘bought yourself a job’? Or created the ‘Paycheck Factory’? Perhaps both?   I was facilitating a planning meeting last week, and one of the participants said, “All we’ve created here is […]

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The Perfect Process – Guaranteed to work – Every time! – By Dean R DeLisle

The Perfect Process – Guaranteed to work – Every time!   Dean R. DeLisle   Every week we work with many of you to develop the next most important process in your company.   Some of the common ones are:   Lead Management Process   Lead Distribution […]

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